10% of Link to Objected Oriented UX Masterclass: https://www.ooux.com/hi/thewayofproduct
𝗨𝘀𝗲 𝗧𝗵𝗶𝘀 𝗣𝗿𝗼𝗰𝗲𝘀𝘀 𝘁𝗼 𝗣𝗿𝗲𝘃𝗲𝗻𝘁 𝗥𝗲𝘄𝗼𝗿𝗸, 𝗕𝘂𝗹𝗹𝗲𝘁𝗣𝗿𝗼𝗼𝗳 𝗣𝗿𝗼𝗱𝘂𝗰𝘁 𝗔𝗿𝗰𝗵𝗶𝘁𝗲𝗰𝘁𝘂𝗿𝗲, 𝗮𝗻𝗱 𝗨𝗻𝗰𝗼𝘃𝗲𝗿 𝗙𝗶𝗿𝘀𝘁 𝗣𝗿𝗶𝗻𝗰𝗶𝗽𝗹𝗲𝘀
On hashtag#wayofproduct this week, Sophia V Prater, a trailblazing UX educator, consultant, and the founder of the object-oriented UX methodology, joins us to dive deep into her innovative approach to user experience design. She shares her journey from her childhood passion for design to revolutionizing UX with her unique methodology, emphasizing the need for harmonizing design, engineering, and product management.
Here's what we're unpacking:
⭐ The transformative philosophy of object-oriented UX and how it helps prevent unnecessary rework and disruption.
⭐ Insights into Sophia's journey from industrial design to UX and her mantra of "Teach what you need to learn."
⭐ The vital role of object-oriented UX in building a bulletproof software architecture and information architecture.
⭐ Strategies for UX professionals to communicate effectively with developers and stakeholders, ensuring a user-centered approach.
⭐ An exploration of the ORCA (Objects, Relationships, Calls to Action, and Attributes) process and its impact on designing intuitive and effective systems.
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𝗪𝗵𝗼 𝗶𝘀 𝗦𝗼𝗽𝗵𝗶𝗮 𝗣𝗿𝗮𝘁𝗲𝗿?
Sophia Prater is more than a UX consultant; she's a visionary who has mastered the art of transforming complex systems into intuitive and user-friendly experiences. With a background in industrial design, she's spent years perfecting her object-oriented UX framework, helping teams worldwide to prioritize effectively and build products that resonate with users on a deeper level.
Sophia's approach isn't just about making things look good; it's about making them work seamlessly and meaningfully.For more of Sophia's revolutionary insights and to learn about her framework, check out the episode, and don't forget to subscribe to The Way of Product for more inspiring stories and strategies.
Connect with Sofia: https://www.linkedin.com/in/sophiav/
00:00 Introduction to Intelligent Iteration
00:16 The Importance of UX Language
00:37 Introducing Sophia Prater: UX Educator and Consultant
00:45 The Impact of Object Oriented UX Design
01:02 Personal Experiences and Insights into UX Design
01:15 Promotion and Benefits of the Course
01:40 Introduction to The Way of Product Podcast
01:49 The Challenges of Being a Prog Leader
02:14 Invitation to Join the Newsletter Crew
02:39 Interview with Sophia Prater
02:56 Sophia's Journey into UX Design
06:43 The Evolution of Sophia's UX Design Process
08:27 The Impact of Object Oriented UX on Career Growth
20:19 The Importance of Cardinality in UX Design
31:49 The Value of OUX for Businesses
36:21 The Role of OUX in Defining Project Scope
37:47 The Art of Snarky Responses
38:00 Understanding Purchase Order Deliveries
38:26 Assessing Risks in Assumptions
39:14 The Power of Asking Deep Questions
40:04 Podcast Intermission: A Special Request
40:43 The Importance of Articulating Design Instincts
41:33 The Airbnb Example: A Lesson in Object Oriented UX
47:02 The Challenges of Growing a Business
49:56 The Power of Object Oriented UX in Product Team Collaboration
51:45 The ORCA Process: A Deep Dive
56:42 The Benefits of the ORCA Process
01:03:08 The Future of Object-Oriente UX
01:09:28 Closing Remarks and Special Offers
Use This Process to Prevent Rework, BulletProof Product Architecture, and Uncover First Principles w/ Sophia Prater @ Rewired UX EP 112